Science and society: why innovative companies need to speak up
At a time when science is shaping our lives at an accelerating pace, the public voice can no longer belong solely to universities and research centers.
UX design: an essential asset for our communications agency
This blog post aims to show the importance of UX design, or user experience design, and its benefits.
How to improve an organization’s environmental performance
How can managers be brought to understand the importance of psychological factors in encouraging employees to adopt environmentally responsible behaviors in order to improve the environmental performance of organizations? This is the research goal of Virginie Francoeur, assistant professor in social sciences at Polytechnique Montréal. In a research project she conducted with Pascal Paillé, tenured […]
Key principles of graphic design
This blog post is intended for research and academic staff interested in developing basic graphic design skills to improve the visual appearance of their documents. The material discussed is a summary of graphic designer Robin Williams’ (not the actor!), The Non-Designer’s Design Book. This book is written for people who are new to design and […]
Videos from video banks – what are they?
There are many types of videos and many ways to categorize them. Here, we discuss videos from video banks. What are they? When and how to use them? What do we need to know before we start? Video capsule from video banks: definition and function Video banks work have the same basic principle as image […]
